The Absolute Best Swimsuits We Lived In All Summer
sourab26 No matter how fit you are or how full you are of self-love, there is something about going swimsuit shopping that’s a real downer. It’s just zero-percent fun for most…
Fashion
24 Amazon Finds Scary Mommy Editors Can’t Shut Up About In May 2026
Add to Cart From friendship bracelet kits to whole-body deodorant wipes, we really cover the gamut. by Julie Sprankles Amazon We may receive a portion of sales if you purchase…
Did Nike Lose the Youth?
Data from a new survey shows that Nike isn’t dominating the back-to-school arena quite like it used to. Source link
A Warning Sign for Adidas
Bank of America’s double-downgrade on Adidas should serve as a wakeup call for the brand as it goes into the new year. Source link
10 Things We’re Telling Our Group Chat to Buy
There’s a very specific kind of item that immediately gets sent to the group chat – the “wait, why do I suddenly need this?!” finds, the little upgrades that make…
Lauder Launch Advice; Sephora’s Wild Rose; L’Oréal’s Aesthetics Bet
This week, The Business of Beauty team is thinking about what Estée Lauder is cooking up, how a ‘Real Housewife’ breaks into beauty and why gift guides are losing their…
Examining Lauren Sánchez Bezos’s Emerging Influence on Fashion
The Daily Digest Newsletter The essential daily round-up of fashion news, analysis, and breaking news alerts.Plus, access one complimentary BoF Professional article of your choice, each month. Subscribe Newsletter preferences…
12 Summer Bags For 2026 That Are Beaded, Bright, & Bold
bag secured Bright colors, beads, and happy little details, please. by Katie McPherson We may receive a portion of sales if you purchase a product through a link in this…
17 Skirt Sets We’re Wearing All Summer Long
You know what I’m officially tired of? Feeling like a slob during the summer. For the longest time, I relied on oversized t-shirts or tank tops that made me feel…
25 Random Amazon Finds Scary Mommy Editors Swear In April 2026
We spend, admittedly, too much time on Amazon — some of it for work, some of it… not. And since we’re all on there anyway, so we might as well…